SearchCap: The Day In Search, Feb 21, 2013

Below is what happened in hunt today, as reported on Search Engine Land and from other places opposite a Web.

From Search Engine Land:

  • How Account Quality Score Can Guide AdWords Optimization
    Last month, we lonesome 4 ways to use AdWords Scripts to urge AdWords comment management. we didn’t share any tangible formula for fear of geeking out too much, though people seemed meddlesome adequate in how to use Scripts to lane chronological Quality Score (QS), so this month, I’ll share step-by-step instructions and give we a [...]
  • AdWords Enhanced Campaigns: New Bidding Tools Announced
    Google AdWords has begun providing some-more specifics about a new behest collection and mobile bid settings for extended campaigns. The AdWords interface for extended campaigns includes a new bid composition calculator designed to uncover we what a final bid composition will be when regulating mixed bid settings. Bid adjustments for mobile, day, time of day [...]
  • Bing Improves Search Auto Suggestions: Now Faster Better
    Dan Marantz, Senior Program Manager Lead during Bing announced on a Bing Search Blog that they have done dual improvements to a auto-suggestions. Bing’s auto-suggest is now faster and a lot some-more accurate, according to Bing. Bing pronounced dual “themes” are behind a change including maritime queries entrance to a forefront of auto-suggest and hunt [...]
  • New: Bing Sitemap Plugin Helps Webmasters Create XML Sitemap Files
    Bing announced, on a Bing Webmaster Blog, a new underline that helps webmasters emanate dual forms of XML Sitemaps. Bing combined a server-side concentration that works on both IIS and Apache servers that helps we emanate a extensive Sitemap and, also, a recently updated Sitemap. The binaries can be downloaded during a Microsoft download site. [...]
  • Live @ SMX West: Inside Google’s Game-Changing Knowledge Graph
    Google’s key, game-winning insight, a one that eventually led to a prevalence in Web search, was that links were unequivocally votes, that some votes deserved some-more change than others, and that we could indeed map a attribute between these links/votes by formulating something called a “link graph,” that in turn, authorised Google to “see” a [...]

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About The Author: is Search Engine Land’s News Editor and owns RustyBrick, a NY formed web consulting firm. He also runs Search Engine Roundtable, a renouned hunt blog on really modernized SEM topics. Barry’s personal blog is named Cartoon Barry and he can be followed on Twitter here. For some-more credentials information on Barry, see his full bio over here.

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